Grooming
3 Colognes Under $100 That Smell Like Success
A signature scent costs less than you think. These three fragrances project confidence without projecting bankruptcy.
Smell is the most powerful memory trigger. Walk into a room smelling right, and people will remember you.
## 1. Dossier Woody Sage ($49)
A dead-ringer for Jo Malone's Wood Sage & Sea Salt ($145). Fresh, clean, sophisticated. Perfect for office and dates.
## 2. Versace Dylan Blue ($65)
A versatile blue fragrance that works year-round. Aquatic, fresh, with a touch of incense. Women love this one.
## 3. Lattafa Asad ($28)
A clone of Dior Sauvage Elixir ($150) that's 90% there. Spicy, warm, powerful. One spray lasts all day.
## The Application Rules
- One spray on each side of the neck
- One spray on the chest (under shirt)
- Do NOT rub your wrists together (it crushes the notes)
- Apply after shower while skin is warm
A $50 scent, worn correctly, will get you more compliments than a $300 one worn poorly.
Rotate between fresh (day) and warm (night). You'll smell like you have a fragrance wardrobe worth thousands.
